Unit 7
Carlton Mills
Pickering Mount
Leeds
LS12 2QG
0113 263 6600
We created an identity for the event around the two W’s in its name. This gave us a widescreen logo device, which we then used to generate a range of distinctive image boxes. We used them to create strips of images reminiscent of film reels. The National Media Museum’s archive of shots allowed us to fill them with iconic movie images from Ghostbusters to Chitty Chitty Bang Bang.