Green Park was Republic’s own brand collection of responsibly sourced products. It included hoodies, canvas pants, T-shirts and polo shirts, many of which were made from 100% organic cotton.
We created a brand that combined the organic and the urban, refining a bold, modern, typographical marque that worked in its own right on tees and hoodies. We also crafted a series of collages that combined found images of urban architecture and natural elements to create posters, point of sale showcards and swingers. Miniature 3D park benches also added interest to gondola ends.